The Coop Scoop

Weekly Rewind: Our favorite stories from around the Web

Weekly Rewind: Our favorite stories from around the Web

It’s Friday once again and we have rounded up our favorite stories from around the Web. This week our stories cover Presbyterian hospital’s reputation management, using LinkedIn to drive PR goals, why Facebook won’t offer a ‘dislike’ button, myths about PR and how to establish a strong brand persona. Texas Health Presbyterian begins public relations […]

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Weekly Rewind: Our favorite stories from around the Web

Weekly Rewind: Our favorite stories from around the Web

Today’s edition of the Weekly Rewind has stories on the importance of the press release, how to tell a compelling story, Facebook’s new app, why Snapchat should address its security and privacy flaws and why people overshare on the internet. The Venerable Press Release Remains the Cornerstone of Public Relations (Entrepreneur): Press releases are still […]

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Weekly Rewind: Our favorite stories from around the Web

Weekly Rewind: Our favorite stories from around the Web

Today’s edition of the Weekly Rewind contains stories on how to carry on after the death of Google Authorship, what social media skills marketers should master, where journalists are searching for story ideas, how to use Instagram to establish brand identity and why some pitches just don’t work. What Does The Death Of Google Authorship […]

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Weekly Rewind: Our favorite stories from around the Web

Weekly Rewind: Our favorite stories from around the Web

Today’s edition of the Weekly Rewind includes stories on how PR is changing, how to move on from a PR nightmare, social media mistakes to avoid, ways to ensure your website is being indexed properly and the type of content Facebook will now penalize Facebook Business Pages for. Defining The Future Of Public Relations (Fast […]

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Weekly Rewind: Our favorite stories from around the Web

Weekly Rewind: Our favorite stories from around the Web

In today’s edition of the Weekly Rewind, we have stories on how to write an effective social media policy, questions to ask to lead a successful SEO strategy, what a group of celebrity publicists did to shut down a website, how to overcome social media measurement roadblocks and what content marketers can learn from Sesame […]

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Weekly Rewind: Our favorite stories from around the Web

Weekly Rewind: Our favorite stories from around the Web

In today’s edition of the Weekly Rewind, our stories include an example of how not to pitch a story, ways top brands are turning data into blog content, myths about social media marketing, what community managers can learn from teachers and how to handle controversy or tragedy in the social sphere. PR pitch: We’ll pay […]

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Weekly Rewind: Our favorite stories from around the Web

Weekly Rewind: Our favorite stories from around the Web

  In today’s edition of the Weekly Rewind, our favorite stories from this week cover how PR pros can use data and Google Analytics to demonstrate PR value, content marketing is now community marketing, how public relations and customer service are one in the same and ways to defend your site against negative SEO. 6 […]

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Weekly Rewind: Our favorite stories from around the Web

Weekly Rewind: Our favorite stories from around the Web

In today’s edition of the Weekly Rewind we have stories on the death of Google Authorship, ways to strengthen your writing, whether or not social media is actually social, a new Twitter analytics dashboard and the successful CVS #OneGoodReason Twitter campaign. Google Kills Authorship, Photos and All (HubSpot): Google Authorship is going away because of the lack of […]

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Weekly Rewind: Our favorite stories from around the Web

Weekly Rewind: Our favorite stories from around the Web

By Mina Vu In today’s edition of the Weekly Rewind we have stories on how to maximize reach through content marketing, choosing the right social network for your client, the difference between public relations and media relations and how not to end up on a journalist’s blacklist. How Yelp Trends Can Help Content Managers Earn Better […]

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Weekly Rewind: Our favorite stories from around the Web

Weekly Rewind: Our favorite stories from around the Web

By Mina Vu In the latest edition of the Weekly Rewind we have tips on securing a PR internship, social media tips to avoid, how to get media coverage for your client, how to run a successful business page on Facebook and how to get the most out of a LinkedIn page. 4 ways to skip the press […]

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