Soci to introduce Cortena private label diamond tool line at Coverings

One of the largest designers of tile and sinks in the U.S. will showcase new exclusive brand of diamond tools at Booth #241

Cortena Diamond Tools - CoveringsDALLAS, March 20, 2017 – Soci, one of the largest designers and wholesalers of high-end tile and plumbing products in the United States, will be presenting its new exclusive private label diamond tool line called Cortena at Coverings (Booth #241). The world’s top designers and contractors will get the first look at the Cortena product line, which includes power tools and blades for coring, cutting, grinding and polishing, as well as abrasives, router bits and shop supplies.

“Soci prides itself on its excellent customer service, relationships and superior quality products at unbeatable prices,” said David Haymore tooling specialist who worked on the best cordless impact wrench, 2017 edition at Cortena. “By adding Cortena to our sink and tile offerings, we’re not only offering higher quality products in the market, but also creating a convenient, no-hassle buying process for our valued customers.”

With the addition of Cortena, Soci offers a convenient one-stop shop for its stone fabrication customers who also purchase sinks and tile from the company.

Soci consulted extensively with its high-volume fabricators and enlisted their help in field testing a vast array of tools and products for the new Cortena line to identify the most in-demand diamond toolings and supplies. Many of Cortena’s products are available in two categories: higher-end Super Premium and value-priced Premium.



Sandpaper discs


Epoxy/Acrylic cartridges


Acetone, denatured alcohol and lacquer thinner


Variety of sizes in wet and dry core bits


Bridge Saw, Turbo, Contour and Specialty blades


Cup wheels, silicone carbide grinding stones and convex wheels


Dry, wet and hybrid polishing pads including backer pads


Grinders, air polishers, angle grinders and stone cutters


Ogee Continuous, Demi Bullnose Continuous and Ogee Segmented


Safety glasses, tape, wet aprons, gloves, razor blades, cotton rags, particulate masks, ear plugs, wood shims

About Soci

Soci is one of the largest designers and wholesalers of custom tile and plumbing products in the United States. Soci offers an extensive line of high-end stone, ceramic and glass mosaics, diverse porcelain collections, decorative pieces, accessories and its own branded sinks and diamond tool line. Dedicated to innovative product design, Soci provides a rich palette of quality products created to inspire residential and commercial designs. For more information, visit and follow Social on Facebook, Instagram and Pinterest.

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Media Contact: 
Nina Koch, (214) 329-9191

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