In today’s edition of the Weekly Rewind we have stories on the death of Google Authorship, ways to strengthen your writing, whether or not social media is actually social, a new Twitter analytics dashboard and the successful CVS #OneGoodReason Twitter campaign.
Google Kills Authorship, Photos and All (HubSpot): Google Authorship is going away because of the lack of user adoption and most users didn’t find value in using it.
25 ways to tighten your writing (PR Daily): Practice makes perfect. Use this list as a starting point to strengthen your writing.
Is Social Media Really Social? (PRNewser): Author Paul Bernardini doesn’t believe that social media is social because one-on-one conversations are not happening in person, do you agree?
How Many People See Your Tweets? (TechCrunch): Twitter has given all users access to an analytics dashboard that was originally only available to advertisers and verified users.
CVS #OneGoodReason social effort draws high-level support on Twitter (PRWeek Insider): The pharmacy chain announces its rebranding and decision to stop selling tobacco products in its 7,700 stores with a successful Twitter campaign.
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