Cooper Smith Agency adds Rinnai to client roster

Rinnai, the #1 selling brand of tankless water heaters in the United States, enlists Cooper Smith Agency to increase brand awareness through public relations outreach, social media engagement and product placements

RinnaiDALLAS, September 4, 2014 – Rinnai, North America’s number-one selling brand of tankless water heaters, has enlisted Cooper Smith Agency to manage the company’s public relations, social media and product placement efforts.

The Dallas-based public relations, social media and product placement firm will work with Rinnai to increase market presence, engage its online community of consumers, dealers and installers via social media, support new product innovations and further establish the brand as the trusted industry leader for tankless water heaters.

Also, as part of Cooper Smith Agency’s PR and organic integration efforts, the agency will aggressively pursue product placements on numerous high-profile home makeover television programs.

Establish in 1974, Rinnai America Corporation, a subsidiary of Rinnai Corporation in Nagoya, Japan, manufactures gas appliances, including tankless water heaters, a wide range of kitchen appliances and heating and air conditioning units. Rinnai is the top-selling brand of tankless gas water heaters in North America and is the technology leader in its industry.

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About Rinnai

Rinnai America Corporation, a subsidiary of Rinnai Corporation in Nagoya, Japan, was established in 1974 and is headquartered in Peachtree City, Ga. Rinnai Corporation manufactures gas appliances including tankless water heaters, a wide range of kitchen appliances and heating and air conditioning units. As the technology leader in its industry, Rinnai is the largest gas appliance manufacturer in Japan and is the No. 1 selling brand of tankless gas water heaters in North America. Annual corporate revenues, including those of its subsidiaries, are in excess of $2.5 billion. With a global perspective to create 21st century products for the home and business, Rinnai Corporation commits itself to safety and the pursuit of comfortable lifestyles. For more information about Rinnai’s entire product line, visit rinnai.us

 

Media Contact:
Jenny Hancock, Cooper Smith Agency
jenny@coopersmithagency.com, (214) 364-9830