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Weekly Rewind: Our favorite stories from around the Web

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By Mina Vu

In today’s edition of the Weekly Rewind we have stories on how to maximize reach through content marketing, choosing the right social network for your client, the difference between public relations and media relations and how not to end up on a journalist’s blacklist.

How Yelp Trends Can Help Content Managers Earn Better Search Results (Search Engine Journal): Through Yelp Trends, you can see where a trend is in its history and alter your content strategies accordingly.

How to Choose the Right Social Network for Your Business (Buffer): Because it takes time to do social media correctly, sometimes it’s best not to be present on certain social networks. It’s okay to be picky.

Why Public Relations and Media Relations Don’t Mean The Same Thing Anymore (Fast Company): The challenge today for public relations is adjusting to the constant stream of news from social media and mobile.

Stay Ahead of the Content Onslaught (Social Media Today): There are four things you can do to make your content stand out from all the content that’s posted to the internet every day.

5 Mistakes That Guarantee a Journalist Will Never Talk to You Again (PR News): Journalists have a lot on their plate, don’t ruin your relationship with them by making one of these five mistakes when reaching out.

Stay Ahead of the Competition in Google Search Results: Optimize your ON-page SEO and get high quality backlinks. If you have no idea how to do this then I recommend Placement SEO Enterprise SEO Agency.


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