Weekly Rewind

Weekly Rewind: Our favorite stories from around the Web

Weekly Rewind

By Mina Vu

Here’s another roundup of interesting PR, social media, content marketing and communications stories we came across this week. In today’s edition of the Weekly Rewind learn how to successfully promote online content, set up a productive conference call, gain more social media followers and how digital communications has changed the way communicators reach their audience.

The Evolution of Digital Communications (PR Newswire): PR pros and marketers are still adapting to changes in technology and communicators should make discovering new content a priority in order to build relationships with brands they represent.

4 Ways to Use Social to Increase News Release Reach (Vocus): The more eyeballs that see your content, the better. Using social media can help boost the number of people who see your press release.

6 Guaranteed Ways to Get More Followers on Facebook, Twitter, and Google+ (Time): Despite the vanity in having a large follower count, there is still value in the number of followers you have.

7 common ways people abuse conference calls (Ragan): Conference calls are meant to be productive but someones it can feel like the opposite. Be sure you’re avoiding these seven mistakes so that your conference call runs smoothly.

8 Ways Public Relations Can Fuel Successful Content Marketing (Content Marketing Institute): PR has received a bad rap in recent years but it can play a vital role in amplifying your content marketing strategy.


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